Leicester from 1938

The shop was started in 1938 when my Grandad George Jackson opened a Shoe Repairers in Front Street, Birstall, Leicester.  It is believed the shop closed for a short while during the war years.

After the war George started making sandals from plastic strips with wooden wedge heels, in pretty colours, which were popular after the dull days of the war.

And then in 1947 a shop was opened in Conduit Street, Leicester.

Later opening a larger shop also in Conduit Street.

Around this time George also began selling Wide Fitting Glace Kid Shoes.


The retail side of the business continued to grow and was expanded into family footwear, including the famous Tuf brand.


It was during the 20+ years here that George Senior was joined by other family members.

George’s son George Junior and his wife Jill, opened a shop in Narbrough Road, Leicester in the late 1960's, this closed in the mid 1980's.

Another shop was opened in Cavendish Road, Leicester and was ran by George’s Wife Kate, This was later taken over by their daughter Mavis and her husband Ken.

 Kate and George Jackson 1990